Awarapan 2 Box Office Day 1: Emraan Hashmi Starrer Opens Strong With 25-28% Morning Occupancy
Awarapan 2 has taken a solid start at the box office on day one. The Emraan Hashmi starrer registered 25 to 28 percent occupancy in the morning shows today, which is being seen as a very good opening for the film. The response in key circuits has been encouraging and the initial footfalls suggest that the audience has turned up despite it being a working day. For a sequel that has been in the making for years, this start gives the makers reason to cheer.
The film is facing a clash with Batwara 1947 at the theatres, but even in a divided screen scenario Awarapan 2 has managed to hold its ground. Opening with this level of occupancy amid competition clearly indicates that the movie has strong hype among the neutrals. The trailer, the music and Emraan Hashmi’s return to the dark romantic thriller space appear to have worked in pulling the audience. Trade experts feel that the clash did not impact the core audience base of the film.
The morning numbers have set a positive tone for the rest of the day. Based on the current trend in metros and mass centres, the film is likely to see a jump in the evening and night shows. Word of mouth and spot bookings will play a big role now. If the occupancy sustains through the afternoon, the numbers could go higher and give the film a stronger foothold over the weekend.
According to early estimates, Awarapan 2 is heading towards a day one collection in the range of 16 to 18 crore. However, the final figure will depend on how the occupancy shapes up through the day. Evening shows are expected to be the real decider. A jump of 10 to 15 percent in the later shows can push the total towards the higher end of the estimate.
Overall, the opening of Awarapan 2 has come as a relief for the industry. Emraan Hashmi’s comeback in his signature genre has connected with the audience and the initial buzz is translating into ticket sales. With no major release next week and positive chatter building, the film now has a chance to have a healthy run if it maintains this momentum in the coming days.
