Bhooth Bangla Day 4 North America Box Office Update: Holds Well On Monday
Bhooth Bangla continues its solid run in North America, adding $94K on Monday to take its total to $1.14 million. The Monday hold is a key positive, especially after a strong weekend driven by the diaspora audience. For an Indian horror-comedy releasing alongside Hollywood competition, crossing the million-dollar mark by the first Monday is a good result.
The $94K Monday drop is roughly 55-60% from Sunday, which is a healthy trend for the genre. Horror-comedies are typically frontloaded in overseas markets, so this kind of hold suggests positive word-of-mouth within the target base. Premium locations in New Jersey, Texas, and California are driving numbers, with family crowds turning up for evening shows despite the weekday.
Crossing $1.14M in just four days puts Bhooth Bangla on track for a $1.5M+ first week in North America. The film needed a million-dollar extended weekend to be termed a success, and it has cleared that comfortably. With limited new Indian releases this week, screens should be retained and the film has a shot at $2M lifetime if weekdays stabilize above $60K-$70K.
The North America performance adds to Bhooth Bangla’s strong global narrative after its India start. While The Mummy is competing for the same genre audience, Bhooth Bangla's cultural connect and comedy quotient are giving it an edge with the diaspora. A $94K Monday keeps it in the race for one of the better horror-comedy runs overseas this year.
— CineInfinity
Box Office. Beyond Limits.
Disclaimer: The box office figures are compiled from various sources and internal research. The figures are approximate and indicative in nature. CineInfinity does not make any claims about the absolute authenticity of the data but believes they adequately reflect the box office performance of the film(s).