Drishyam 3 Crosses 20K BMS Interests 5 Months Before Release, Ajay Devgn Starrer Signals Blockbuster Hype
Drishyam 3 is already flexing its box office muscle well ahead of release. Ajay Devgn’s thriller has crossed 20,000 interests on BookMyShow, with the film still around 5 months away from hitting screens. The milestone is a clear indicator of massive hype and audience anticipation for the third installment of the franchise. For a film to hit 20K+ interests this early, it needs deep brand recall and strong franchise loyalty.
The Drishyam series has become one of Hindi cinema’s most reliable theatrical franchises, built on word-of-mouth and repeat viewing. Part 2 was a ₹240 Cr+ grosser post-pandemic, reviving the family-audience thriller space. The early BMS traction for Drishyam 3 shows that recall is intact and the wait for Vijay Salgaonkar’s next move is real. Crossing 20K this early puts it in the same league as major tentpoles like Singham Again pre-release phase.
BMS interests are a strong pre-release tracking metric, often correlating with opening day footfalls. The 20K mark typically indicates a ₹30 Cr+ day one potential, depending on trailer response and screen count. With 5 months still to go, Drishyam 3 has enough runway to double or triple this number. The film’s hype is organic, driven by the cliffhanger legacy of Part 2 and Ajay Devgn’s credibility in the genre.
The early buzz also puts pressure on the makers to deliver on expectations. Abhishek Pathak returns to direct, and the plot is expected to close the trilogy with higher stakes. If trailer and music land, Drishyam 3 is tracking for one of the biggest advances for a thriller in recent years. 20K BMS interests this early means one thing: the audience is ready. The Drishyam brand is now appointment viewing.