Welcome To The Jungle Sees Slow Start on Day 8, Needs Weekend Push

Welcome To The Jungle has entered its second Friday with a slow start as morning shows across the country recorded around 5 percent occupancy. The comedy entertainer, which opened well last week, is now facing the crucial second weekend test. Based on current trends, the film is expected to collect close to 4 crore today, which marks a significant drop from its first Friday numbers.

The dip was expected after a good first week, but the 5 percent morning occupancy indicates that weekday holdover has not translated into strong momentum for the second weekend. The film has relied heavily on family audiences and mass centers so far, and those circuits will need to show better turnout from evening onward to help the day one of week two touch a respectable figure. The 4 crore estimate keeps it afloat but leaves little room for complacency.

For Welcome To The Jungle to stay in the success race, it needs a big turnaround over Saturday and Sunday. The competition from new releases and limited showcasing in some properties is adding pressure. A strong jump of 40 to 50 percent on Saturday is essential to take the weekend total into a safe zone. Without that growth, the film risks losing steam before it reaches the profitable mark.

The coming two days are now make or break for the film. While the content has found appreciation in pockets, the box office run depends entirely on how families and youth respond over the weekend. If word of mouth and spot bookings kick in, Welcome To The Jungle can still aim for a healthy lifetime. For now, all eyes are on the evening shows and the crucial weekend jump.

— CineInfinity

Box Office. Beyond Limits.

Disclaimer: The box office figures are compiled from various sources and internal research. The figures are approximate and indicative in nature. CineInfinity does not make any claims about the absolute authenticity of the data but believes they adequately reflect the box office performance of the film(s).