SRK's "King" Gets Global Power-Play: YRF Snags Overseas Rights for Christmas 2026

Shah Rukh Khan's upcoming action thriller King is set for a massive international push. Red Chillies Entertainment and Marflix Pictures have officially partnered with Yash Raj Films (YRF) to distribute the film in overseas markets, with a worldwide release slated for December 24, 2026 - the Christmas holiday window. This strategic move ensures SRK's latest blockbuster will hit key territories like North America, the UK, the Middle East, and Australia in time for the festive season.

The film, directed by Siddharth Anand, is a high-octane action extravaganza. It features a star-studded ensemble including Deepika Padukone, Abhishek Bachchan, Arshad Warsi, and Rani Mukerji. A major highlight is the theatrical debut of Suhana Khan, sharing screen space with her father SRK for the first time, adding an emotional hook for fans The teaser already dropped, showing SRK in a gritty, blood-soaked avatar, promising a darker, intense vibe.

YRF's involvement is a game changer, leveraging their robust international distribution network to maximize the film's global reach. This partnership follows their successful track record with SRK's previous films like Happy New Year and Jawan ensuring wide screen counts and strategic market penetration in key overseas territories. The Christmas release window is traditionally lucrative, offering extended holiday footfalls and sustained box office collections.

With the global distribution strategy locked in, King is shaping up to be one of 2026's biggest cinematic events. The film is poised to capitalize on SRK's massive international fanbase, particularly in markets where his previous films have broken records. Fans are already buzzing on social media, anticipating this pan-world project to be a landmark in Indian cinema's global expansion.