IMAX's Big Bet on India: Ramayana and Toxic Lead the Charge!

IMAX is going all-in on India, and it's making waves in the global box office scene. The company reported a record-breaking $1.28 billion in global box office earnings in 2025, with India emerging as a key strategic pillar in its expansion plans. This impressive growth is driven by the rising demand for premium moviegoing experiences, with local-language films accounting for 90% of IMAX's Indian box office earnings.

IMAX's focus on India is paying off, with the country witnessing a 78% year-to-date box office growth in local currency. The company's partnerships with major streaming platforms like Apple, Amazon, and Netflix are also expected to boost its presence in the market. With plans to release 75 local-language titles worldwide in 2026, IMAX is well-positioned to tap into India's vast and diverse cinematic landscape.

Two highly anticipated Indian films, Ramayana Part 1 and Toxic, have been mentioned in IMAX's quarterly report, highlighting their potential to make a significant impact on the big screen. Ramayana, directed by Nitesh Tiwari, boasts an all-star cast, including Ranbir Kapoor, Sai Pallavi, Yash, and Sunny Deol, while Toxic, directed by Geetu Mohandas, stars Yash and is set to release on March 19, 2026.

As IMAX continues to expand its footprint in India, the company is eyeing a significant increase in its theatre count, with plans to add at least 150 IMAX theatres in the country. With its strong growth momentum and strategic partnerships, IMAX is poised to revolutionize the Indian cinema experience.